WHY CHOOSE A VIDEO PRODUCTION FOR BUSINESS
WHY DO I NEED VIDEO PRODUCTION?
If you’re the average business and you’re asking yourself this question, then the most likely answer is: you don’t. Seriously. If your business can keep doing what it’s already doing and not worry about also having premium quality video content made, fantastic.
If you’re still reading though, you’re probably looking to elevate what you do above the average. If you’re looking to grow your business but are not sure how video production can help you, here’s how we like to think about things.
VIDEO IS EVERYWHERE
Everyone has a smart phone which they use to take, share and view video all the time. We are surrounded by video content on our social media feeds, in our built environment, on television like never before. Our purchasing and social decisions are influenced by narratives presented to us in videos that potentially reach millions of people a day.
WE DON’T JUST FILM, WE PROVIDE SOLUTIONS
But video by itself is not a solution – the world is already saturated with boring content that nobody spends much time on or, worse, nobody even watches at all. For companies and organisations, video output is sometimes just a box-ticking exercise, done to fulfil something someone somewhere told them they had to do. Quality is a secondary consideration; but when it doesn’t turn out the way they hoped, they don’t know why.
Fundamentally, video is a tool for communication. But what you say needs to stand out. If it doesn’t, then it ends up like the marketing emails everyone gets, that we all just put straight into the bin. You need to communicate with the world, which means you need to know what it is you want people to hear, and you need to think about how to catch their attention. Further, in an attention economy, you have to also ask why they should pay attention to you – not your rivals, not that cat video their mam sent them at lunchtime, etc.
‘CREATIVE’ IS IN OUR NAME FOR A REASON
Anyone nowadays can point a camera in the right direction and hope that the image stays more or less in focus. How we stand out from our competitors is creativity. We can devise, script and produce, as well as execute film and video production to a high standard. It’s important to us to really talk to clients, so that we can develop an understanding of what it is that makes you unique. Through this, we like to chat about the possibilities of what we can do together, and ultimately help facilitate what you’ve got to say to the world.
We apply what we’ve learned working on artistic as well as business sector work to the creation of content that showcases your voice.
Anyone nowadays can point a camera in the right direction and hope that the image stays more or less in focus. How we stand out from our competitors is creativity. We can devise, script and produce, as well as execute film and video production to a high standard. It’s important to us to really talk to clients, so that we can develop an understanding of what it is that makes you unique. Through this, we like to chat about the possibilities of what we can do together, and ultimately help facilitate what you’ve got to say to the world.
We apply what we’ve learned working on artistic as well as business sector work to the creation of content that showcases your voice.
WE HELP TELL YOUR STORY
We get it, you’re already busy enough trying to make the nuts and bolts of your business run smoothly. You care about how the world sees you, but video production doesn’t need to be another thing for you to think about it. We collectively have decades of experience working on film and video productions and know how to strike this important balance with clients. From successfully helping to market multi-million pound public events, to working on broadcast and cinema productions you’ve probably heard of; our tight-knit crew have a knowledge of what works, a track record of results and the know-how to make it happen.
SO, WHAT CAN FILM & VIDEO PRODUCTION DO FOR ME?
Video production for business from Mini Mountain Creative can help you:
- Showcase the range and depth of what you have to offer
- Secure new sources of funding
- Pitch to those new clients you’ve been hoping to work with
- Establish a new identity for you company, or cement an existing one
- Shape your brand’s image in the public perception
- Create a relationship with your customers
- Form part of a broader strategy of marketing or public relations
- Create brand recognition for your company
INTERESTED IN FINDING OUT HOW A VIDEO PRODUCTION FOR BUSINESS CAN HELP YOU?
